Digital Marketing Blog | Marketing Insights & Resources

ChatGPT for PPC Marketing: How to Use AI for Better Ads and Improved Efficiency

Mar 24, 2023 | Paid Search

In our recent post about OpenAI’s ChatGPT, we unpacked what the tool is and how it works, and why we don’t see its popularity as a threat to search...

AI for SEO: Opportunities & Limitations for Marketers [2023]

Mar 20, 2023 | SEO

Artificial Intelligence (AI) is one of the hottest topics in marketing right now, especially for the SEO industry. Although AI has been available...

How to Find the Right Creative Agency: A Tactical Guide

Mar 17, 2023 | Creative

If you’re ready to elevate your brand and capture your audience like never before, it might be time to find a creative agency. It’s that simple,...

12 Best Practices to Boost Your TikTok Ad Performance

Mar 14, 2023 | Paid Social

TikTok has been downloaded a whopping 3.5 billion times globally, and the app has 30.8 million active daily users on the iOS version alone. That all...

Walmart Introduces Variant-Level Bidding to Get More Eyes on Your Products

Mar 2, 2023 | Walmart

In 2022, Walmart’s eCommerce sales came in at an impressive 47.8 billion U.S. dollars. That’s up nearly 11% in comparison to 2021. Consumers are...

Will ChatGPT Spell the End of Search Engines?

Feb 27, 2023 | Paid Search

Over the past several months, ChatGPT has been earning enough headline mentions that it's becoming a bit of a celebrity in its own right. And as for...