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Playing Big to Win Big: How e.l.f. Cosmetics CMO Kory Marchisotto Is Disrupting the Beauty Industry for Good

Playing Big to Win Big: How e.l.f. Cosmetics CMO Kory Marchisotto Is Disrupting the Beauty Industry for Good

Case Study Update: How e.l.f. Cosmetics Strategic Cross-Channel Audience Targeting Boosted Impressions 63% YoY Since Kory Marchisotto joined e.l.f. Beauty as CMO in 2019, the cosmetics and skincare brand has quickly become a household name not only for its high-quality, prestige-inspired beauty products at an extraordinary value but also for its viral marketing campaigns that […]