by Lyndsey Adamo | Apr 11, 2020 | Lifecycle Marketing
Did we think email rendering could get more complex? It just did. Dark mode is one of the latest major mobile UI changes that impacts how your audience views your emails. It has undoubtedly created new challenges, but coding for dark mode is an important update to make for email accessibility purposes. Here’s an overview […]
by Lyndsey Adamo | Dec 20, 2019 | Lifecycle Marketing
Today over 50% of the top 1,000 online retailers are using text message marketing, but that doesn’t mean they are neglecting email and their other channels of marketing. While they seem similar, it’s important to build thoughtful email and text messaging programs that create a cohesive and personalized experience for your subscribers. Better Together—a downloadable […]
