In its ever-evolving effort to improve how brands connect with consumers, Amazon has opened up a beta program for Video in Sponsored Brands.
The new ad format allows…
Amazon might have the lion’s share of the online retail marketplace, but that doesn’t mean they’re the only major player on the block. Despite initial challenges, Walmart is catching up thanks to its significant…
Amazon launched over-the-top (OTT) video advertising through Amazon Advertising earlier this year. Here’s what advertisers need to know about Amazon OTT Advertising — and why you should care.
If you are selling on Amazon, you may experience counterfeit issues or situations where your product content is changed by a third party seller.
Luckily, the Amazon Brand Registry provides a necessary set of tools…
For your Facebook ads and images to be effective, it’s content and creative needs to be tailored exactly to the audience it’s reaching, the product it’s selling and, maybe most importantly, the medium it’s displayed…