Google has been making waves with its recent announcement on plans to phase out third-party cookie support for Chrome in the next two years.
The news holds some very big implications for marketers and brands that…
If you’ve spent any time in analytics circles, chances are you’re aware of Data Management Platforms (DMPs) and the rising popularity of Customer Data Platforms (CDPs). If you ever wondered what the differences…
With less than 2 months to go, the deadline for Europe’s new General Data Protection Regulation (GDPR) is fast approaching. Unfortunately, retailers who do not take action to get compliant in the next…