What is a Demand Side Platform?
Demand-side platforms (DSPs) have changed the way we experience, buy, and sell online advertising. But what exactly are DSPs? And how do they work? Here’s everything you need to know about demand-side platforms,…
Category: Ecommerce
Walmart vs. Amazon: Which Retailer Wins in the Ecommerce Space?
When you talk about ecommerce retail superpowers, Amazon is always top-of-mind. Ecommerce represented 14.3% of total retail sales in 2018, and Amazon accounts for 40% of US online retail.
But superstore Walmart…
How to Advertise on TikTok in 2020
If you’ve heard that catchy “Baby Shark” tune, then you’ve got TikTok to thank (or blame?) for it. Though the tune has been around a while — popular at Girl Scout camps and other youth events for the last few decades…
How To Respond to Negative Reviews
For today’s ecommerce retailers, negative reviews just come with the territory. In fact, with so many built-in, on-site rating and review features, many even invite them right in.
And that’s a good thing.
Bad …
15 Innovative Retail Trends to Watch in 2020
As always, with a new year comes new trends in the world of retail and ecommerce. From innovative retail technologies to surprising new sales channels, here are 15 of the top innovative retail trends to keep an…
The Top 10 Absolute Best Ecommerce Platforms in 2020
One of the worst mistakes a retailer can make is to partner up with the wrong ecommerce platform. The decision to go with a platform is a big one, and most likely you’ll hop on a few calls with several before you decide.…