Category: Ecommerce

Best Omni-Channel Retail Practices For Holistic Marketing in 2015

Best Omni-Channel Retail Practices For Holistic Marketing in 2015

Omni-Channel practices are essential for a quality shopping experience in 2015. If shoppers notice a disconnect between your online and in-store presence, they could abandon your product or website all together and look to competitors for other options. Although omni-channel integration may seem overwhelming at first, CPC clients like Jerome’s Furniture have successfully implemented quality tracking analytics and tools to streamline and improve the […]

Global Retail: Which Countries Prefer to Shop Online and How Retailers Are Encouraging Sales

Global Retail: Which Countries Prefer to Shop Online and How Retailers Are Encouraging Sales

How much money are consumers spending online? According to a study of global retail by eMarketer, retail sales worldwide – including both in-store and internet purchases reached approximately $22.492 trillion in 2014. It is estimated by 2018, worldwide retail sales will increase 5.5 percent to reach $28.300 trillion. Of that total, retail products and services purchased online […]

4 Retail Merchandising Strategies That Drive Revenue

4 Retail Merchandising Strategies That Drive Revenue

The Importance of Effective Retail Merchandising Strategies Online retail is growing quickly, but it’s still far from catching up to the colossal sales that brick and mortar stores boast. Why? Well one of the many issues is that 60% of shoppers like to see items in person before they buy them. Getting a great deal […]