With ever-changing regulations, technology, and capabilities, the landscape of email marketing is constantly evolving.
But one thing remains the same: it’s not going anywhere. According to Campaign Monitor,…
*This is a guest post by Sharon Shapiro, Director of Content Marketing & Integrated Planning at Bluecore
AI has finally arrived.
For years, we’ve heard about its potential, and now we’re finally seeing the…
This post was authored by Austin Atwood, Senior CRM & Email Specialist at Tinuiti and Lizzie Nirenberg, Partner Marketing Manager at Klaviyo.
For years, critics have been saying, “Email is dead.” With the…
When it comes to e-commerce, your email audience is a great marketing asset. You can send retargeting emails based on which products your customers are interested in, share loyalty program rewards and offers,…
Competing for attention in a saturated digital space can be a difficult task. To make things even more complex, feelings and moods guide a lot of consumers’ decisions. An eMarketer study shows that the #1 reason…
Businesses measure most everything. As marketers, why not aim to measure equity, accessibility, and diversity within your content? As we look into the new year and decade, diversity, accessibility, and inclusion…