Category: CRM & Email Marketing

Why SMS Marketing Is Crucial for Brands Right Now

Why SMS Marketing Is Crucial for Brands Right Now

*This is a guest post by Yotpo. The last few months brought enormous shifts in the eCommerce landscape. Time spent on mobile phones increased by 30 percent since March of this year, and messaging has become a top channel for consumers looking to stay connected. In fact, 49 percent of customers said they prefer to […]

How to Plan Your Q3 Content Calendars for Email

How to Plan Your Q3 Content Calendars for Email

Planning your promotional Q4 content calendar in advance can help you focus and refine your marketing messages, which has become more important in today’s ever-changing landscape. While most marketers make last-minute adjustments to their campaigns, a foundational approach centered around seasonal holidays builds a strong springboard into evolving content.   Historically, Q3 has been a time […]

The Ultimate List of Email Testing Tools for 2020

The Ultimate List of Email Testing Tools for 2020

Emails are a valuable communication tool that helps you connect with customers and prospects. But an email campaign is a deceptively high-stakes game. You can only send each email to each person once–there are no do-overs. If you screw up, everyone will be able to see it, and you’ll be lucky if they stick around […]

[From The Experts]
[From The Experts]