Category: Paid Social

How Much Do Influencers Charge?

by Tara Johnson | Jan 24, 2020 | Paid Social | 0 comments

Influencer marketing has fast become one of the most effective ways to reach your target audience on social media platforms like Facebook, Instagram, and more.

However, working with influencers can be a challenge…

5 Reasons To Hire An Agency to Manage Your Influencer Marketing Tactics

by Tara Johnson | Jan 20, 2020 | Paid Social

Influencer marketing is here to stay:

• According to Emarketer, up to 48% of marketers use influencer marketing
• An average of 10% of total media budget goes toward influencer marketing
• Influencer marketing spend

How to Work with Influencers

by Tara Johnson | Jan 20, 2020 | Paid Social

Influencers have a strong presence online and on social media, and publish content that engages their audience and strengthens their following. In this article, we will take a closer look at the power an influencer…

7 Ad Design & Ad Testing Best Practices for Facebook & Social Creative

by Greg Swan | Jan 16, 2020 | Paid Social

Did you know that a Nielsen survey found that 47% of a brand’s sales lift from advertising came from the creative?

Making the best first impression and capturing interest requires careful attention to your ad design…

The Future of Facebook & Paid Social: 7 Predictions for 2020

by Greg Swan | Jan 7, 2020 | Paid Social

Last year, we asked Tinuiti experts to predict what changes will most impact social advertisers in 2019.

Their predictions included:

• The increased investment in the Stories format
• Improved automation and incremental