by Tara Johnson | Jun 10, 2020 | Paid Social
TikTok is a breath of fresh air; a new, young voice among aging platforms like Facebook and Instagram. It’s a social media platform that’s full of energy, creativity, and authenticity. It’s a place where brands…
by Greg Swan | May 20, 2020 | Paid Social
Facebook has made a major push into ecommerce with its launch of Shops, its very own ecommerce platform that allows businesses to create storefronts across Facebook and Instagram.
Shops is a grand culmination…
by Greg Swan | Apr 23, 2020 | Paid Social
In a move that surprised many this week, Facebook announced that advertisers will no longer be locked into Campaign Budget Optimization (CBO).
The move reverses a major change made last September that effectively…