Category: Paid Social
Facebook Launches Shops, an Ecommerce Platform for Facebook and Instagram
Facebook has made a major push into ecommerce with its launch of Shops, its very own ecommerce platform that allows businesses to create storefronts across Facebook and Instagram.
Shops is a grand culmination…
Facebook Reverses Campaign Budget Optimization Shift [Update]
In a move that surprised many this week, Facebook announced that advertisers will no longer be locked into Campaign Budget Optimization (CBO).
The move reverses a major change made last September that effectively…
Instagram Story Ads Guide + 8 Design Tips To Boost Conversions
…Facebook Announces Grants for Small Businesses in Wake of COVID-19
Facebook recently announced the Small Business Grants Program in response to COVID-19’s effect on small businesses. As COVID-19 continues to disrupt small businesses around the world, Facebook will offer …