Not long ago, online grocery was seen as the final frontier of the ecommerce industry.
Today, grocery stands as one of the fastest-growing segments in ecommerce. Increased consumer demand brought on by COVID-19…
The pet food industry, which is projected to grow to a gargantuan $200b value globally by 2025, is undergoing massive change as the brands shift and adapt to many of the same ecommerce trends that are rocking the …
Great packaging design can make or break your product.
In a market saturated with competitors fighting for customers, an eye-catching design truly matters for making the perfect first impression. Not only does…
Nothing is quite as enticing to the modern shopaholic as the idea of buying now and paying later. Luckily, this fantasy is now a reality.
Buy now, pay later (BNPL) — as the name implies — allows shoppers to make a purchase…
Advertising on Reddit is one of the most misunderstood and underutilized marketing strategies in today’s digital marketplace.
Reddit is a discussion website that functions similarly to an internet forum.…
Since Kory Marchisotto joined e.l.f. Beauty as CMO in 2019, the cosmetics and skincare brand …