Category: Ecommerce

Top 15 Retail Media Networks to Watch in 2024 [Updated]

Top 15 Retail Media Networks to Watch in 2024 [Updated]

When I originally wrote this post in January 2021, retail media was seeing substantial gains across big box and specialty retailers. And…it hasn’t stopped. Looking back nearly three years later—with signal loss and cookie deprecation becoming more real and impactful each day—it’s clear that the importance of retail media will only continue to climb. And […]

How Do eBay’s Promoted Listings Advanced Ads Work?

How Do eBay’s Promoted Listings Advanced Ads Work?

eBay Promoted Listings Advanced ads have come out of beta just in time for Holiday 2023. These cost-per-click ads give sellers and brands “priority access to placements across eBay” with targeting and budgeting options that make advertising on eBay more turnkey—and affordable—than you might think. “The importance of advertising on eBay is heightened compared to […]

10 Innovative Retail Trends to Watch in 2024

10 Innovative Retail Trends to Watch in 2024

As always, with a new year comes new trends in the world of retail and ecommerce. In 2023, we saw massive growth in social commerce, influencer marketing, and even advancements in augmented reality shopping experiences. In 2024, we’ll still see those themes as a focus, but with a greater emphasis on AI, omni-channel marketing, experiential […]

37 Holiday Shopping Statistics & Key Marketing Insights [2023]

37 Holiday Shopping Statistics & Key Marketing Insights [2023]

Beyond the fun festivities, the holiday season is an incredibly significant time for both businesses and consumers alike, shaping economic landscapes year after year. In this post, we’ll discover how the art of gifting fuels retail sales and steers supply chains. We’ll also highlight the impact of online vs. in-store shopping as well as key […]