Best Influencer Marketing Examples for 2020
Influencer marketing is a great way to boost sales by increasing brand awareness and growing your audience. It’s a non-traditional marketing...
CCPA Confusion for Facebook Advertisers: What You Can Do
Earlier this month, the California Consumer Privacy Act (CCPA) went into full effect, causing confusion for Facebook advertisers in particular. The...
4 Tips for Creating Packaging Designs That Delight Your Customers
Great packaging design can make or break your product. In a market saturated with competitors fighting for customers, an eye-catching design truly...
How Buy Now, Pay Later Is Shaking Up Ecommerce Retail
Nothing is quite as enticing to the modern shopaholic as the idea of buying now and paying later. Luckily, this fantasy is now a reality. Buy now,...
Introducing Mobius — Technology That Closes the Loop on Your Marketing Performance
All brands, large and small, face unique business challenges caused by loops in marketing data. Incomplete and poorly organized data costs...
Customer Data Platforms (CDP): How to Get Started
Every brand wants to acquire new customers, retain and grow their existing customer base. The only way to do that and be a disruptor is through...
Amazon Brand Registry Benefits, Costs, and Setup
If you are selling on Amazon, you may experience counterfeit issues or situations where your product content is changed by a third party seller....
The Ultimate List of Email Testing Tools for 2020
Emails are a valuable communication tool that helps you connect with customers and prospects. But an email campaign is a deceptively high-stakes...
The Complete Microsoft Ads Guide for Beginners
Every marketer worth their salt knows about Google Ads, but many of them overlook Microsoft Ads (formerly Bing Ads) and its unique network of users....
Reddit Advertising: How Does It Work?
Advertising on Reddit is one of the most misunderstood and underutilized marketing strategies in today’s digital marketplace. Reddit is a...
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