The push to privacy will impact all advertisers. Find out what you need to know about new restrictions, cookies, IDFA, first-party data, and all things privacy from our Tinuiti experts.
Google Performance Max Guide: Tips to Optimize Your Ads
In November 2021, Google announced their new Performance Max campaigns would be coming out of beta, making them available to advertiser accounts...
Amazon Marketing Cloud (AMC): A Powerful Clean Room Solution [Updated]
Amazon Advertising kicked off 2021 by announcing the beta release of Amazon Marketing Cloud, a measurement and analytics solution designed to help...
What Is Retail Media? Benefits, Challenges, & Best Practices
Retail media isn’t a new concept – but as with commerce overall, it’s been reimagined for the digital age. The immediacy and contextual relevance of...
Selling on Walmart Marketplace: Benefits & Best Practices [Updated]
While Amazon is still the king of ecommerce, many brands are seeking even greater visibility, and sales volume, by also selling on Walmart.com....
What Is BeReal? [Best Practices for Brands Willing To Go Unfiltered]
Gen Z and Millennials have called for an end to over-curated and algorithm-driven experiences offered by industry-leading social platforms like...
TikTok Influencer Marketing: Everything You Need to Know
TikTok is so successful, brands can’t ignore it – though they might wish they could. The rapid-fire pace of trending themes, the short-form video...
Amazon Fulfillment Center Locations: The Ultimate List
Fulfillment by Amazon (FBA) is a program where Amazon stores, packs, ships, and handles customer service for the products you sell on Amazon. FBA...
Amazon Prime Day 2022: Tinuiti Client Wins and Expert Takeaways
It’s been more than a month since Amazon Prime Day 2022 came to a close, with 300 million+ items purchased, and over $1.7B saved thanks to stellar...
Strong Q3 So Far for Amazon Sponsored Products Advertisers
We’re now more than halfway through the third quarter, and Q3 is shaping up nicely for many Amazon advertisers. This is largely due to the surge in...
A Guide to Google Analytics 4: What’s New & Important for GA4? [Updated]
Google Analytics 4 (GA4) marks a major shift in thinking about how web and app properties are tracked. Formerly called “App + Web properties” in...
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