ECAP: The Weekly Ecommerce News Recap, October 1 – 7, 2012
From the CPC Strategy Blog:
How To Evaluate New Marketing Channels
6 Ways Business Owners Can Save Time
3 Advanced Tools For Ecommerce SEO
Ecommerce: Profit or Revenue? [Video Lesson]
Ecommerce News From Around The Web:
Comparison Shopping Marketing:
Google Gears Up To Recruit Merchants For Pay-For-Play Shopping In Advance Of Holiday Season – SearchEngineLand
Local Marketing:
Study: 43 Percent Of Total Google Search Queries Are Local – SearchEngineLand
Adwords:
Changes in AdWords Reports – Google Ads Developer Blog
Managing Management Effectively: 5 Amazing Tactics That Can Be Harnessed for Agency or In-House PPC
– Search Engine Watch
Fulfillment:
Online shoppers, this startup thinks you should be getting your goods faster
– Venture Beat
Content Marketing:
7 Content Strategy Tips to Construct Awesome Product Pages & Boost Sales
– Search Engine Watch
Search:
Page Quality, Local & Ranking Changes Top List of 65 Latest Google Search Updates
– Search Engine Watch
Email Marketing:
Thanksgiving emerges as a major e-mail marketing day – InternetRetailer
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