We just released The Q4 2013 Comparison Shopping Report today, our quarterly rankings of the best shopping engines for retailers to advertise on. As always, we evaluated the CSEs based on:
- Traffic
- Revenue
- Conversion Rate
- Cost of Sale
- Merchant Tools
- Engine Responsiveness (customer service)
With another record-breaking holiday shopping season in the books, retailers will find 2 very recognizable faces at the top of of the list. This trend might also look familiar:
Google doesn’t sweep the whole field, however, losing out to a surprise winner at conversion rate. See which shopping engines deliver during the most crucial time of year.