Guide
The 2023 Paid Social Marketing Guide
Top Insights Into TikTok, Social Commerce, Influencer Marketing, First-Party Data, and More
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The average amount of time spent on social media worldwide is set to hit 147 minutes, or two hours and 27 minutes, a day in 2022. That’s a two hour and 27 minute window per day that your brand has to connect with consumers in a meaningful way. Are you succeeding?
The social world moves fast and with all that’s happened in 2022, including economic headwinds and uncertainty of consumer demand, it’s time to keep your head on a swivel as we move into 2023. Trends are constantly changing, new platforms are emerging, and the competition is picking up… is your brand ready? We’ll help get you there.
In this guide, you will learn:
- Top Reasons to Diversify Your Social Media Strategy
- The Importance of First-Party Data in Today’s Digital World
- How Meta’s Advantage + Shopping Campaigns Will Make Waves in 2023
- Tips for Leveraging Augmented Reality, Influencer Marketing, Social Commerce, and More
- Expert Tips and Social Media Predictions for 2023
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