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2021 Amazon & Retail
Media Virtual Summit
STRATEGIES TO OUTPERFORM ACROSS
AMAZON, WALMART, AND INSTACART
Wednesday, February 24th & Thursday, February 25th, 2021
Register for the 2-Day Virtual Summit
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Tinuiti’s 6th Annual Summit
2 days, 7 sessions, 3,000+ Marketers
With more competition than ever and the increased utilization of paid ads, learn the exact strategies our experts are using in 2021 to help top-performing vendors and sellers become market leaders across Amazon, Walmart, and Instacart. Join thousands of other marketers over the course of 2 days for our hugely popular 6th annual Amazon & Marketplaces Virtual Summit. Set your brand up for success this year with scalable tactics that will outperform competitors in 2021.
Wednesday, February 24th
2021 Amazon Advertising Strategies for Search, DSP & OTT
10:00 – 10:45am PST | 1:00 – 1:45pm EST
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Kevin Wellis Senior Specialist, Amazon Advertising
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Karen Hopkins Senior Specialist, Amazon Programmatic Advertising
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As Amazon continues to dominate the industry, advertisers are aggressively refining their paid strategy. Join our exclusive session to learn how you can beat your competition and become market leaders on this ever-growing platform. We’ll guide you through the newest strategies in Amazon Advertising from Search to DSP and OTT in 2021.
Unpacking Amazon’s A9 Algorithm & Organic Rank
10:50 – 11:20am PST | 1:50 – 2:20pm EST
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Megan O’Keefe Team Strategist, Marketplace Search
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Alexandra Lank Manager, Customer Success
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A comprehensive organic strategy is crucial to your success on Amazon. In this session, we will break down actionable ways to improve your organic rank on Amazon’s A9 algorithm—2021 style. We’ll show you how to immediately optimize your product visibility and ramp up sales velocity.
Amazon Creative that Converts: Content Development Best Practices
11:25 – 11:55pm PST | 2:25 – 2:55pm EST
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AJ Swamy Client Solutions Strategist
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Hiram Cruz Associate Director, Creative
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Brandon Orr Director of Performance
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What catches a consumer’s eye on Amazon? The answer is good creative. Let us show you the best practices for creative, specifically on Amazon. Learn how you can design and deploy your compelling creative to drive higher conversions.
Advanced Amazon Operations & Fulfillment Strategy
12:00 – 12:45pm PST | 2:00 – 2:45pm EST
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Mark Russo Specialist, Marketplace Operations
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Chad Rubin Co-Founder & CEO
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For Amazon vendors and sellers, operational management continues to be critical. Learn how you can accurately predict, forecast, procure, and fulfill on Amazon to optimize your operational strategy and balance your supply and demand.
Thursday, February 25th
The Emergence of Retail Media
10:00 – 10:45am PST | 1:00 – 1:45pm EST
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Andy Taylor Director of Research
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Jeff Coleman Group VP, Marketplace Channels
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Retail media is on the rise. Future success will require a diversified strategy including a presence in emerging marketplaces beyond just Amazon. Join this session to learn about industry insights, marketplaces data, consumer trends, and why retail media is a must for your 2021 plan.
What’s Next in Walmart’s Omnichannel Evolution
10:50 – 11:20am PST | 1:50 – 2:20pm EST
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Stuart Clay Associate Director, Marketplace Strategic Services
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Michael Goldmeier Director of Sales
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As the second-largest marketplace behind Amazon, Walmart is now massively disrupting the Retail Media landscape. This presents a huge opportunity for you to take your brand to the next level. In this session, we’ll take a deep dive into setup and advertising on Walmart.
Win Big on Instacart’s Self-Service Ad Platform
11:25 – 11:55pm PST | 2:25 – 2:55pm EST
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Elizabeth Marsten Sr. Director, Strategic Marketplace Services
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Amanda Campos Strategic Partner Manager
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The one retail media platform we are (extremely) bullish on since last year’s shift to online grocery shopping is Instacart. They recently launched a self-service advertising platform that can help you promote your products. Want to know if Instacart is right for you? Join this session to discover how brands can succeed with the leader in online grocery.
Countdown to the 2021 Amazon & Retail Media Virtual Summit
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