5 Powerful Audience Segments For Your AdWords Remarketing Strategy
Lower customer acquisition costs & improve ROI using first party data
To maximize campaign performance and get the most out of your ad budget, you need a refined AdWords remarketing strategy. Through proper remarketing, retailers are able to bring back previous visitors to complete their sales journey.
Some Topics We’ll Discuss:
- Remarketing possibilities in Google AdWords
- Audience segmentation & selection
- Leveraging behavioral patterns for more granular segmentation
- 5 powerful remarketing audiences you can use today
- Putting it all together: what to use, when
Don’t Miss Out—we’ve brought in experts from both CPC Strategy & Zaius to provide 5 powerful audience segments for your AdWords strategy.
Sr. Retail Search Manager