Health & Personal Care Brands' Successful Amazon Strategies

Learning From Brands Like Advil and Seventh Generation


In 2018, health-related subcategories like health care and nutrition were the main drivers of Amazon’s growth, with an increase in sales of 55% and 50% year-over-year, respectively. However, maintaining credibility—especially in highly-regulated categories—means stringent requirements that sellers must follow to be allowed to sell on the platform. So, how can health-related sellers differentiate themselves in one of the most competitive categories on Amazon? Join our webinar as we unpack how we’ve helped our clients like Advil, Seventh Generation, and BioGanix redefine their brand and stay competitive in today’s marketplace.

Don’t Miss Out-We’ll be having a live Q&A at the end with our expert speakers from Numerator and Tinuiti so come prepared with questions! Can’t make it? We’ll send you the slides and recording.


Some Topics We’ll Discuss:

  • Trends & Forecast of the Health and Personal Care Industry on Amazon
  • Tips for Working With Amazon’s Requirements
  • Unique Challenges & Opportunities for Health & Wellness Brands Specifically
  • Advertising Strategies Unique to Health & Personal Care Brands

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Our Speakers

Tony Heuer

Marketplace Channel Analyst


Nai Saelee

Marketplace Channel Analyst


Shawn Paustian


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