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Late-Breaking Amazon Tips for Black Friday & Cyber Monday
Perfect Your Q4 Campaign Using Prime Day Data
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Some topics we discussed:
- We learned a lot on Prime Day
- Leverage these insights to effectively forecast inventory in preparation for the holidays Prime your product pages so they’re ‘Amazon Retail Ready’
- Enrich the shopping experience with rich and useful content
- Maximize Prime Day data to boost performance across products, campaigns, keywords, and ad groups.
Position your brand for end-of-year success on Amazon. Now is the perfect time for Amazon Sellers and Vendors to review catalogs, map our operational efficiencies, and make sure products are retail ready. Be strategic with your ad budget: retarget your Black Friday customers on Cyber Monday. Avoid the pitfalls that can hurt your bottom line. Employ these last-minute tactics for a strong finish on Amazon in the doozy of year that has been 2020.
Our Speakers
Sarah Simensky
Team Strategist, Amazon & Marketplace Channels
Brenda Insixiengmay
Senior Manager, Amazon & Marketplace Channels
Chad Rubin
CEO & Founder