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Late-Breaking Amazon Tips for Black Friday & Cyber Monday

Perfect Your Q4 Campaign Using Prime Day Data

Some topics we discussed:

We learned a lot on Prime Day
Leverage these insights to effectively forecast inventory in preparation for the holidays Prime your product pages so they’re ‘Amazon Retail Ready’
Enrich the shopping experience with rich and useful content
Maximize Prime Day data to boost performance across products, campaigns, keywords, and ad groups.

Position your brand for end-of-year success on Amazon. Now is the perfect time for Amazon Sellers and Vendors to review catalogs, map our operational efficiencies, and make sure products are retail ready. Be strategic with your ad budget: retarget your Black Friday customers on Cyber Monday. Avoid the pitfalls that can hurt your bottom line. Employ these last-minute tactics for a strong finish on Amazon in the doozy of year that has been 2020.

Our Speakers

Sarah Simensky

Team Strategist, Amazon & Marketplace Channels

Brenda Insixiengmay

Senior Manager, Amazon & Marketplace Channels

Chad Rubin

CEO & Founder