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Design Matters
Creative that Fuels the Funnel
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What we covered:
- How to set up a data-driven foundation for your creative strategy
- Putting your creative strategy to work throughout the entire marketing funnel
- How to adapt creative for the holiday season—without having to create a whole new set of creative assets from scratch
- Integrating testing into your creative strategy to find out what works best for your brand
How do you break through the deafening roar of Q4 noise? For starters, prepare your creative strategy ahead of time.
In this webinar, our creative experts discussed how to use the latest consumer preference data to inform your creative strategy. It’s time to inject some holiday spirit into your creativity using an insights-based strategy!
Our Speakers
Alexandria Thomas
Group VP of Creative
AJ Swamy
Director of Business Development
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