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Walmart Advertising Strategies to Accelerate Your Marketplace Sales

Maximize Growth & Reach New Customers in 2020

Some topics we discussed:

How to get started selling on the Walmart marketplace
Benefits of optimizing your Walmart product listing page content
Tips for campaign structure and product promotion
Scalability of products to drive results for sellers
How to win the Walmart buy box to boost sales

The Walmart Marketplace offers third-party sellers serious potential for revenue and exposure. As the second-most popular online retailer in the world, Walmart.com brings in a whopping 127 million unique visitors every month. For brands who are looking to grow beyond Amazon, Walmart represents opportunity to succeed on a marketplace that still has low competition and an easier buy box scenario. Learn Tinuiti’s proven methodology of campaign structure, keyword optimization and product promotion in marketplace advertising and developing a unique-to-Walmart approach. We’ll cover how to sell on Walmart.com, using Walmart Seller Center, product listing qualifications, and how brands are using Walmart advertising to drive sales.

Our Speakers

Elizabeth Marsten

Sr. Director, Strategic Marketplace Services

AJ Swamy

Manager, Creative Strategy

Courtney Macfarlane

Senior Specialist

Tim Bildstein

Sales Supervisor