Request Your Shopping Evaluation

An In-Depth 60 min. Analysis of Your AdWords & Google Shopping Strategy


See below for more details on the process.


Note: No obligations – You can unlink your account at any time.


The 1-on-1 Evaluation Will Analyze:

Google Shopping Performance

By treating each SKU as its own line of business, we look to help retailers maximize their performance and profitability on the channel by:

  • Allocating Budget to the Most Profitable Campaigns & SKU Segments
  • Scaling Ad Visibility via Day-Parting, Geo-Targeting & Device-Level
  • Facilitating Google Trusted Stores Certification
  • Implementing Product-Level Google Dynamic Remarketing Ads
  • Facilitating the Integration of Product & Seller Reviews

Paid Search Opportunities

Whether it’s text, display, or social advertising, we execute a PPC channel strategy that’s customized to your business’s unique KPIs by:

  • Setting Up Ad Copy Tests to Optimize CTR and Conversion Rate
  • Allocating Budget to the Most Profitable Campaigns and Keywords
  • Escalating a Bidding Hierarchy to Match Sales Velocity
  • Integrating Ad Extensions for Locations, Calls, Seller Ratings, and Consumer Ratings
  • Growing the Account’s Viable Core Keyword List Through Daily, Weekly, and Monthly Processes

Product Feed Stimulation

Your feed will undergo ongoing tests and enhancements to ensure:

  • Consistent search term harvesting and injection based off of performance metrics
  • Ongoing product feed SEO customizations by manipulating title order
  • Testing with title “ad copy” to drive a higher CTR
  • Continuous bid strategy testing via custom labels
  • Category, brand, product-type, and product-level campaign build-outs

Your data will remain 100% confidential and we’ll never change anything within your account without your explicit permission.

“CPC Strategy’s proactive management and professionalism is best-in-class. This level of service is seldom seen in today’s business world.”

– Jeff McRitchie, VP of Marketing | MyBinding

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