CSE Holiday Rate Increase Update

By Tinuiti Team

Can you believe we’re five days away from November 1st? Here’s an update to the CPC rate increases coming soon to a CSE near you.

This year marks the first year that Pronto is raising it’s rates for certain categories. Also notable is Amazon’s static CPC rate through the holidays, and it’s likely that Become will follow suit as well on the tail of their static CPC rates during last year’s holidays.

For merchants new to the CSE’s these rate increases can appear daunting, but historically revenue increases substantially for certain categories and products during the holidays.

If you’re not selling on comparison shopping engines it’s never too late to start. Check out our free CSE eBook to get started on your own, or contact us if you have any questions.

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