The push to privacy will impact all advertisers. Find out what you need to know about new restrictions, cookies, IDFA, first-party data, and all things privacy from our Tinuiti experts.
How to Buy OTT Advertising: Media Buying Strategy Tips
After decades of cable and satellite providers dominating the television market, streaming television has become the new norm, with cord-cutters...
Tinuiti Live 2023: Questioning Your Way to Clarity
[This post was authored by Shannon Mullery and Emily Sullivan, Content Specialists at Tinuiti.] Tinuiti’s CEO, Zach Morrison, and CMO, Dalton Dorné,...
How to Set Up a Successful B2B Marketing Strategy
When you’re designing or re-evaluating your business’s long-term game plan, it’s important to ensure you’re making all the right decisions. You need...
What is Lemon8 & How Does It Work?
Over the past few weeks, the lifestyle content app, Lemon8, has been gaining popularity in the U.S. among Gen-Z and millennial content creators. In...
Sizmek Ad Suite is now Amazon Ad Server
The Sizmek Ad Suite many marketers have used for years was officially renamed Amazon Ad Server in March 2023. Amazon acquired Sizmek Ad Server and...
Buying UPC Codes: An Amazon Seller’s Guide for 2023
As an Amazon seller, you should already be familiar with UPC codes and what they entail. Amazon requires sellers to have universal product codes...
Preparing for Prime Day 2023: The Amazon Seller’s Ultimate Guide
Last year, Prime Day was a huge success with 300 million+ items purchased and over $1.7B saved thanks to stellar Prime Day deals and discounts....
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Walmart Display Self-Serve Advertising – New Display Auctions Available [Updated]
It’s been a few years since Walmart Media Group rebranded, becoming Walmart Connect. In their rebranding announcement, Walmart shared that the...
Amazon Attempts to Reduce Returns With a New Fee and Warning to Customers
While Amazon’s return policy is already impressive, the company is hoping consumers won’t have to return items as frequently with the installment of...
Connected TV Advertising: What CTV Is & How it Works
For evidence of the rise in streaming TV usage in recent years, most of us have to look no further than our own television sets. Linear TV (i.e....
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