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Recent Posts

What’s Linear TV? Is it Still Relevant to Advertisers in 2024?

What’s Linear TV? Is it Still Relevant to Advertisers in 2024?

In the ever-evolving world of media and entertainment, the term "linear TV" may sound like a recent addition to our vocabulary, but the concept has actually been around a lot longer than you might think. In fact, each time you turn on the TV to watch your broadcast...

What is Instacart? How it Works for Shoppers & Stores

What is Instacart? How it Works for Shoppers & Stores

“How does Instacart work?” It’s a simple enough question on the surface. And the answer can be fairly simple as well, depending on what exactly someone is really asking. Many people asking that question are actually wondering what exactly Instacart is, and/or how they...

How Do eBay’s Promoted Listings Advanced Ads Work?

How Do eBay’s Promoted Listings Advanced Ads Work?

eBay Promoted Listings Advanced ads have come out of beta just in time for Holiday 2023. These cost-per-click ads give sellers and brands “priority access to placements across eBay” with targeting and budgeting options that make advertising on eBay more turnkey—and...

What’s CTV? Advertising Tips for Connected TV Strategies

What’s CTV? Advertising Tips for Connected TV Strategies

For evidence of the rise in streaming TV usage in recent years, most of us have to look no further than our own television sets. Streaming has taken the world by storm, and advertisers have certainly taken notice. In fact, 78% of all U.S. households subscribe to at...

How to Schedule Ad Customizers for Google RSAs [2024]

How to Schedule Ad Customizers for Google RSAs [2024]

It’s no wonder that responsive search ads have steadily grown in popularity in recent years. Through Google’s machine learning capabilities, RSAs provide a powerful way to automate the testing of multiple headlines and descriptions to ensure a closer match to user...

10 Innovative Retail Trends to Watch in 2024

10 Innovative Retail Trends to Watch in 2024

As always, with a new year comes new trends in the world of retail and ecommerce. In 2023, we saw massive growth in social commerce, influencer marketing, and even advancements in augmented reality shopping experiences. In 2024, we’ll still see those themes as a...

Recent Posts

What’s Linear TV? Is it Still Relevant to Advertisers in 2024?

What’s Linear TV? Is it Still Relevant to Advertisers in 2024?

In the ever-evolving world of media and entertainment, the term "linear TV" may sound like a recent addition to our vocabulary, but the concept has actually been around a lot longer than you might think. In fact, each time you turn on the TV to watch your broadcast...

What is Instacart? How it Works for Shoppers & Stores

What is Instacart? How it Works for Shoppers & Stores

“How does Instacart work?” It’s a simple enough question on the surface. And the answer can be fairly simple as well, depending on what exactly someone is really asking. Many people asking that question are actually wondering what exactly Instacart is, and/or how they...

How Do eBay’s Promoted Listings Advanced Ads Work?

How Do eBay’s Promoted Listings Advanced Ads Work?

eBay Promoted Listings Advanced ads have come out of beta just in time for Holiday 2023. These cost-per-click ads give sellers and brands “priority access to placements across eBay” with targeting and budgeting options that make advertising on eBay more turnkey—and...

What’s CTV? Advertising Tips for Connected TV Strategies

What’s CTV? Advertising Tips for Connected TV Strategies

For evidence of the rise in streaming TV usage in recent years, most of us have to look no further than our own television sets. Streaming has taken the world by storm, and advertisers have certainly taken notice. In fact, 78% of all U.S. households subscribe to at...

How to Schedule Ad Customizers for Google RSAs [2024]

How to Schedule Ad Customizers for Google RSAs [2024]

It’s no wonder that responsive search ads have steadily grown in popularity in recent years. Through Google’s machine learning capabilities, RSAs provide a powerful way to automate the testing of multiple headlines and descriptions to ensure a closer match to user...

10 Innovative Retail Trends to Watch in 2024

10 Innovative Retail Trends to Watch in 2024

As always, with a new year comes new trends in the world of retail and ecommerce. In 2023, we saw massive growth in social commerce, influencer marketing, and even advancements in augmented reality shopping experiences. In 2024, we’ll still see those themes as a...