With Q4 shopping either right around the corner, or having already launched in full force depending on how you ask, now is just as important a time to take advantage of all the shopping engines have to offer right now.
Smarter.com is introducing a featured merchant program then, which at an additional rate of $0.20/click features:
– Premium placement on product page – a sure fire way to stand out amongst your competitors!
– Smarter.com Featured Merchant Logo
– Merchant Logo listed alongside all of your listings – excellent branding opportunity!
– Highlighted on category and search result landing page
– with the ability to opt-in at the account and category level
In essence then, merchants who participate in the program will be more prominently listed in search results, making consumers more likely to click through.
Normally for the larger engines inflating one’s traffic isn’t always the best idea since the costs will iust increase significantly, but as a smaller engine getting more traffic is generally a greater challenge.