The State of Search Engine Marketing [Infographic]
The increasing importance of search engine marketing has resulted in companies shifting more of their budget to digital marketing to stay ahead of the competition. The infographic below highlights the current trends in search marketing budgets.
A few facts:
- 54% of companies spend less than $1 million yearly on digital marketing
- Only 3% of digital marketing budgets are allocated for mobile
- 31% of digital marketing budgets are spent on paid search
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