Advertising with the Amazon Demand-Side Platform (DSP) can help increase your brand awareness both on and off Amazon — including across the wide range of Amazon’s owned and operated sites and apps.
In …
The largest US election ever in terms of raw voter turnout captured the attention of many Americans as vote counts and results dragged on throughout the week. Naturally with so much attention being paid to such …
Creative content is one of the biggest ways to establish your brand equity and promote shopper loyalty on Amazon.
Now that Amazon A+ Content and Enhanced Brand Content are the norm (and you should really already…
One of the biggest challenges for Vendors on Amazon is launching a product with no sales velocity & convincing Amazon to purchase enough product orders to keep the item in stock.
Amazon’s “Born to Run”…
![What Happened on Amazon Prime Day 2020? [The Ultimate Recap for Brands and Advertisers]](data:image/svg+xml;base64,PHN2ZyB2aWV3Qm94PSIwIDAgMTA4MCA2NzUiIHdpZHRoPSIxMDgwIiBoZWlnaHQ9IjY3NSIgZGF0YS11PSJodHRwcyUzQSUyRiUyRnRpbnVpdGkuY29tJTJGd3AtY29udGVudCUyRnVwbG9hZHMlMkYyMDIwJTJGMDYlMkZDb3B5LW9mLUNvcHktb2YtQ29weS1vZi1Db3B5LW9mLUNvcHktb2YtQ29weS1vZi1Db3B5LW9mLUNvcHktb2YtQW1hem9uLUJyYW5kLVJlZ2lzdHJ5LTI1LTEwODB4Njc1LnBuZyIgZGF0YS13PSIxMDgwIiBkYXRhLWg9IjY3NSIgeG1sbnM9Imh0dHA6Ly93d3cudzMub3JnLzIwMDAvc3ZnIj48L3N2Zz4=)
The 48-hour event, exclusively for Amazon Prime members, is usually held in July but, with the ongoing coronavirus pandemic, this year Prime Day was pushed to October 13th and 14th.
Prime Day is Amazon’s biggest…
Amazon FBA is a tremendous benefit for retailers who need help sending orders to their customers. By using FBA to its best advantage, retailers have been able to increase both profits and customer satisfaction. …
