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13 Brands That Are Using Email Marketing Creative to Crush Performance for Holiday CampaignsHOLIDAY PERFORMANCE STRATEGY TO INCREASE EMAIL ROI
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The holiday season is merchants’ top opportunity each year to connect with new audiences and generate peak revenue. Hear from our team of experts as they outline best practices for designing, testing, and optimizing email creative to stand out this holiday season. Discover how to optimize your holiday creative with gift guides, GIFs, shipping deadlines, and video. Learn how to optimize your email strategy with high-quality creative content with clear, concise messaging while creating urgency to capture consumers’ attention and improve conversions. We’ll cover top-performing creative examples that we’ve tested to drive maximum revenue for our clients.
Don’t Miss Out-We’ll be having a live Q&A at the end with our expert speakers from Tinuiti, Justuno, and Campaign Monitor so come prepared with questions! Can’t make it? We’ll send you the slides and recording.
Some Topics We Covered:
- Why brands must invest in high quality creative assets
- How email creative differs in Q4 vs the rest of the year
- Stats on top-performing holiday creative we’ve tested for clients
- The lucrative effect email creative has on other channels
- How to advance your holiday email campaign strategy
Agenda
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TINUITI PRESENTED:
Holiday Performance Strategy to Increase Email ROI
Hear from our team of experts as they outline best practices for designing, testing, and optimizing email creative to stand out this holiday season. Discover how to optimize your holiday creative with gift guides, GIFs, shipping deadlines, and video. Learn how to optimize your email strategy with high-quality creative content with clear, concise messaging while creating urgency to capture consumer’s attention and improve conversions.
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JUSTUNO & CAMPAIGN MONITOR PRESENTED:
Holiday Marketing Success: Post-Click Personalization & Strategies for Standing Out & Creating Long-Term Customers
With email inboxes are more cluttered than any other time of year and brands are seeing open rates decrease by 25 to 30%. We’ll break down how clients are using post-click messaging to personalize the user experience and crush email marketing performance. Learn how to amplify your holiday email marketing efforts with onsite personalization. If you’re counting on the holiday season to drive up annual sales numbers, join Justuno and Campaign Monitor to review the top 3 trends that present challenges for creating a top-flight holiday shopping experiences and converting shoppers into long-term loyalists.
Our Speakers
Carla Anderson
Sr. Manager, Creative Services
Emily Collins
Strategist, CRM & Email
Mathew Bingham
Director of Partnerships
Mike Barnes
Director of Partnerships
