Harvest Season: Building & Utilizing 1P Data to Boost Retention & Loyalty
FRIDAY, September 9, 2022
The most effective Lifecycle Marketing strategies continuously gather first-party data, test new strategies, and constantly employ the data and learnings to further refine your customer’s lifecycle journey.
In this webinar, our team partnered up with personalized text messaging solution, Attentive, and Tinuiti client, beach towel company, Sand Cloud, to discuss how we worked together to boost the brand’s performance.
We dove into how to refine workflows, improve onsite overlays and welcome series, and continually test to build a highly refined Lifecycle Marketing plan that delivers results.
Our Speakers
Heidi Pauer
Strategist, Email & SMS Marketing Tinuiti
Steven Ford
Co-Founder + CMO Sand Cloud
