Feel Good Friday (4/10/20)

By Tinuiti Team

Thank you to everyone who shared last week’s Feel Good Friday and submitted entries for this week! It has been inspiring to see so many brands find different ways to support their local and national community. 


Comfort to the Rescue: Boll & Branch and Cuts Clothing


In a time where many of us are in our beds, probably more than usual, luxury bedding company, Boll & Branch, is offering 10% OFF their entire range of super-soft sheets and blankets. More importantly, they’re donating 10% of proceeds to help manufacture mattresses for pop-up hospitals. Boll & Branch has teamed up with their manufacturing partner, Sherwood Bedding, and is committed to producing 1,000 emergency beds. We hope that the 10% OFF sale will allow them to provide even more!

Not only can you get ultra-comfortable sheets while helping the fight against COVID-19, but you can also get the comfiest t-shirts around while supporting an equally important cause. Cuts Clothing is offering 20% OFF their site and 5% of profits will go towards Direct Relief. If you’re shopping for warmer weather clothes, keep this sale in mind. 


Fueling the Front Line: Liquid I.V. 


In the fight against COVID-19, medical professionals are at the forefront and Liquid I.V. is doing what they can to support these heroes by keeping them healthy and energized. By completely transitioning their Events and Partnerships teams to form a COVID-19 Relief Initiative, Liquid I.V. is committed to sending over 500,000 servings to healthcare workers, first responders, hospitals, food banks and organizations around the country. In just the first week, 214 hospitals received servings of their Hydration, Sleep and Energy Multiplier products!


Staying Home to Save Lives: The Ad Council 


On April 8th, The Ad Council launched the #StayHome campaign, which brings together the advertising, media and marketing industries to voice one shared and important message: stay home to stop the spread of COVID-19. For businesses to join, they can add the ‘roof’ graphic above their logo and begin implementing #StayHome and #AloneTogether in their coronavirus messaging.



We are a proud contributor to the #StayHome Movement and hope that businesses will join us in promoting this crucial sentiment while reminding everyone that we’re all in this together.


Keep ‘Em Coming!


Please continue to email your entries to [email protected] if you know of any brands that are also finding convenient yet effective ways to help overcome this pandemic. We want to keep spreading the love for businesses that are diminishing the spread of the virus and doing right by their community. 


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