Today our Director of Paid Search David Weichel pointed out a new option to select in the ‘Tools and Analysis’ section of the Google Adwords management tool. The Google Merchant Center is now available for selection, adding a layer of data once disconnected from the Adwords management tool.
Check it out:
So far it appears to only show stats similar to the Google Merchant Center Dashboard, but it’s certainly a sign of Google’s interest in giving merchants more insight and control over their Google Shopping campaigns.