January Update to SEO Reports in Google Analytics/Webmaster Tools

By Tinuiti Team

Last fall, Google Webmaster Tools was made available to all online business advertisers that use Google Analytics, key since search referral keyword data for logged in Google Users is no longer accessible through Google Analytics (much to the chagrin of many Webmasters). Google has now rolled out a refined version of the revealing actual keyword positions on search result. Google believes this new means of identifying data will allow online advertisers to better match its campaign expectations.

For more information on the Search Engine Optimization Report update check out the Google Analytics Blog.

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