This Week in Retail Search 11/9/2014

Every week CPC Strategy rounds up the leading Retail Search news on Google, Amazon, Mobile, and other leading verticals in one convenient article. What’s the lowdown in retail and ecommerce? Get the low-down below.
Below is the latest news in Ecommerce, Retail Search, Google, Amazon, Mobile, and Social that happened this week.
Microsoft’s answer to Google search was Bing, but its leadership team believes that they are fighting a losing battle against the search giant for market share.
Microsoft has made mobile versions of its flagship office productivity suite free for Android and iOS phones and tablets, but that may erode the value of its own desktop and mobile Office products.
As shoppers continue to look to online stores over brick-and-mortar retailers, Americans are expected to spend a growing amount online on holiday gifts.
For retail stores and online businesses alike, online marketing is an important avenue for growing business. Sometimes paid advertising is best, but other times content marketing is the best route.
Eight Tips to Boost Holiday Sales
Any news we should add? Let us know in the comments!