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How to Build Your Brand With Kroger Precision Marketing

What we covered:

The foundational elements you need to know for success with Kroger onsite advertising
An inside look at campaign management tips for Q4 and New Year, New You
How to measure success with Kroger
What’s new and what’s coming from Kroger (including in-store innovation, Search, PMP, and expansion)

Kroger Precision Marketing (KPM) is a robust Retail Media advertising solution that gives advertisers the necessary tools and options to accurately target their desired audiences by harnessing Kroger’s wealth of first-party data.

With KPM, you can build your brand presence on one of the nation’s largest grocery retailers – if you know how to best leverage the multitude of opportunities available!

In this webinar, Tinuiti’s Retail Media experts team up with Kroger to dive into everything you need to know to successfully launch and run on Kroger, including best practices that are road-tested.

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Our Speakers

Emily Choate

Senior Specialist, Emerging Marketplaces

Tinuiti

Clay Payne

Director, Agency Accounts

Kroger Logo

Carley Lucas

Programmatic Media Ad Sales