CRM & Email Marketing
Scale Your Email Program to a World-Class LevelWe Crush Email Revenue Goals for Growth-Focused Brands
Born from Email Aptitude, once the fastest growing email marketing agency in the US, Tinuiti’s CRM & Email Marketing program brings together the top email veterans, extensive brand experience, and agency processes and best practices.
The result is the industry’s most comprehensive and results-driven email marketing practice specialized on helping brands scale their email program to a world-class level.
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Right from the start, Tinuiti’s Email team provided great strategic direction. They helped us build our email program and focus on opportunities that we didn’t see and wouldn’t have been able to accomplish.
Ryan Ngo – Customer Loyalty Manager | Brooks Running
Full-Service Email Management
Whether you’re looking to build and scale an email program from scratch or fine-tune an existing strategy, Tinuiti can handle all aspects of your email marketing management and strategy. Clients trust us to become their Email subject matter experts and production team and to empower their in-house team, onboarding tasks like:
- Auditing existing email process, metrics, and campaign data
- Email design, copywriting, and asset creation that aligns with brand style guides and performance goals
- Template coding & QA
- Email calendar development
- Deliverability monitoring and improvements
- Customized reporting and analysis
Continuous Email Strategy & Innovation
From keeping your team organized to aligning your email strategy to larger business goals, we ensure you’re getting the most out of the email channel with ongoing compliance support, testing, and strategy development.
No matter what ESP you use, look to us to handle:
- Advanced logic development, leveraging smart automation to capture first-time buyers, drive CLV, reduce cart abandonment, and more
- Installing predictive analytics best practices to inform email campaign and workflow development and persona segmentation
- Running A/B testing to improve creative performance
- Vetting and onboard 3rd-party technology integrations
- ESP migration project management