The push to privacy will impact all advertisers. Find out what you need to know about new restrictions, cookies, IDFA, first-party data, and all things privacy from our Tinuiti experts.
6 Essential Lifecycle Marketing Strategies for 2023 [Don’t Miss Out – Register for Our Free Expert Summit]
As data privacy concerns and restrictions grow, many brands and advertisers have had to rework their approach and strategies to continue reaching...
Swimming Against the Current: Wild Planet Foods’ Journey to Challenge Industry Giants with Instacart Ads
Tinuiti Live 2023 was jam packed with thoughtful keynotes, engaging networking opportunities, and practical fireside chats. This year’s sessions...
The Vital Role of Traditional Search Engines to In-store CPG Research
The CPG customer journey is now more nuanced than it’s ever been, with steady expansions in the ways shoppers can discover, research, and...
Expert Analysis: Hype-worthy Features Revealed at Google Marketing Live 2023
After the conclusion of Google I/O 2023, the stage was set for Google Marketing Live 2023, which brought a global hybrid experience to brands and...
e.l.f. Beauty: Gen Z’s Favorite Beauty Brand Earns 57 Billion Global Impressions With Halftime Campaign
The theme for this year’s Tinuiti Live—held virtually and in-person in NYC on May 4, 2023—was Questioning Your Way to Clarity. The dozen plus...
Pinterest Ads: 16 Best Practices for Creatives & Strategists
With a reported 450 million active users every month (MAUs), and a growing number of consumers that frequent the channel for product discovery,...
Amazon A+ Content: Definition, Best Practices & Examples
In the competitive realm of ecommerce, where countless products clamor for consumer attention, establishing a distinctive brand presence is crucial...
How Can Marketers Use the Google Ads Transparency Center as a Competitive Intelligence Tool?
Transparency and user control have become crucial aspects in the ever-changing realm of digital advertising. In 2023, Google is taking significant...
TikTok SEO Guide: Everything Marketers Need to Know
TikTok made a massive splash on the social media scene in 2016 and has only grown in popularity and capability since then. While some initially...
3 Ways To Increase Email Retention Using Amazon’s Manage Your Customer Engagement Tool
Introduced in 2021, Amazon's Manage Your Customer Engagement tool empowers brands to boost customer engagement and foster loyalty through email...
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