Walmart Marketplace Operations Support Services

As Walmart Marketplace continues to grow exponentially, sellers and brands are eager to join the platform to tap into its vast potential. However, success on Walmart requires more than listing products; it demands a solid operational foundation to fully leverage advertising and achieve long-term growth. Tinuiti’s Walmart Operations team offers comprehensive support to set you up for success and optimize your presence in the highly competitive marketplace.

Platform Seller Launch Support

Launching on Walmart Marketplace involves navigating unique challenges, from mastering backend systems to ensuring adherence to platform guidelines. Tinuiti’s team—including former Walmart employees—streamlines the process by:

• Uploading product catalogs and inventory
• Setting up shipping settings and fulfillment centers (seller-fulfilled or Walmart-fulfilled)
• Filing and monitoring support cases
• Providing 1:1 tutorials on Walmart Seller Center
• Educating on Walmart’s features (e.g., Listing Quality Dashboard, Pro Seller Badge, Free Two-Day Delivery)
• Establishing strategies for post-launch growth, including ongoing operational support and advertising initiatives

Typical launch timelines vary based on SKU count, with smaller catalogs launching in under two months and larger catalogs requiring more time for proper setup.

Catalog Management

Optimizing and maintaining product listings is critical for staying competitive. Tinuiti helps sellers enhance existing listings with:

• Better images and robust copy
• Competitive pricing strategies
• Ongoing listing quality improvements to maximize visibility and conversions

Promotional Support

Seasonal and event-driven promotions are key opportunities on Walmart. Tinuiti provides:

• Guidance on promotional opportunities (e.g., Walmart Deals for Days)
• Submission of promotion sheets
• Performance tracking and insights for data-driven optimization

Walmart Fulfillment Services Onboarding

Tinuiti supports sellers in onboarding to Walmart’s fulfillment service, which handles:

• Picking, packing, and shipping orders
• Managing customer service (inquiries, refunds, and returns)
• Our team’s experience ensures a smooth transition to WFS, minimizing setup challenges.

Case Management

Handling Walmart support cases can be time- consuming and complex. Tinuiti assists by:

• Filing and managing cases on your behalf
• Identifying and resolving recurring issues

Reporting & Insights

Actionable data is essential for growth. Tinuiti offers bespoke reporting options, including:

• Weekly sales, pricing, and performance insights
• Operational performance metrics (ODR, returns, on-time delivery)
• Buy Box trends and unpublished items reporting
• Advertising impact analysis