Bliss POint By Tinuiti
Rapid Media Mix Modeling
Strengthen your media strategy with superfast, incrementality-informed measurement built for confident decision-making.
At the Speed of Business
When you have questions about your media, you need answers—fast. Our Rapid Media Mix Modeling (rMMM) gives you weekly or monthly readouts, so you can optimize your spending and predict performance faster.
Move Forward, Faster
Accelerate your growth with deeper insights into every click.
- Pinpoint your next best investment by channel, week, and market.
- Spot underperformance early and reallocate spend before impact drops.
- Tie channel-specific outcomes to your revenue so you can see what’s really moving the needle.
Tinuiti Receives Highest Possible Score in the Measurement and Attribution Criterion in The Forrester Wave™
Our measurement suite, Bliss Point by Tinuiti, sits at the center of our strategic process and fuels our teams to recognize real-time insights and actions.
Part of a Unified Measurement Platform
Six powerful solutions, one platform. Bliss Point centralizes measurement across your full media mix—online, offline, brand, creative, and customer—to uncover more of what works.
Incrementality Testing
Don’t trust the platform, test it. Uncover true marketing impact across every channel.
Brand Pacing
A real-time read on brand health so you can react in real time to shifts in consumer behavior.
Brand Equity Model
Tie media investments to brand outcomes—and brand outcomes to revenue–with one metric.
Customer Insights
Turn first-party data into real customer segments and actionable demographic insights.
