Guides
2023 Playbook for Q4 and Holiday Success
It’s that time of year again. Q4 planning starts now and we’ve built the ideal playbook to launch you ahead of your competition with all the data-driven insights you need to be successful this holiday season.
Access this interactive guide to learn everything you need to know, from building awareness to converting customers to building holiday-specific marketing strategies. The playbook covers best practices for search, first-party data, Amazon advertising and operations, and social media marketing – including how to measure all of it.
In this guide, we will cover:
- Getting your brand’s products in front of the right audiences to maximize engagement and sales
- Amazon strategies to help you stand out from your competitors in an overcrowded holiday landscape
- Optimizing your brand’s operations and advertising on Amazon to better convert customers and improve your fulfillment strategy
- Best practices in utilizing first-party data to drive holiday purchases
