Digital Ads Benchmark Report Q2 2024

Tinuiti’s Q2 2024 Digital Ads Benchmark Report shows which platforms are seeing the strongest growth and examines the key drivers shaping the marketing industry.

From the impact of Google’s AI Overviews to the role Temu is playing as a competitor for ad impressions, get the latest insights by downloading Tinuiti’s Q2 2024 Digital Ads Benchmark Report.

This edition of Tinuiti’s quarterly report also features analyses on the following topics:

• How the launch of Amazon Prime Video ads has impacted streaming ad spending growth and how CPMs for the format have fared so far
• Whether advertisers are pulling back from TikTok ads given a looming US ban and how growth for the platform compares to Facebook, Instagram, and Pinterest
• The growing contribution from AI-powered ad campaigns such as Meta’s Advantage+ shopping campaigns and Google’s Performance Max campaigns