The 2024 Prime Day Panel: From Preparation to Profit

Wednesday, May 8, 2024

What You’ll Learn

Get a comprehensive breakdown of what you need to do at each stage of your brand’s Prime Day journey. From prepping listings to capitalizing on post-event buzz, you’ll be set up for success every step of the way.
Learn how to leverage Amazon Marketing Cloud (AMC) to surface consumers most likely to shop for your brand on Prime Day. Discover strategies to target these high-intent customers effectively.
Explore the power of Amazon Demand Side Platform (DSP) and video advertising to create awareness of your upcoming Prime Day deals and gain insights into crafting impactful pre-Prime Day campaigns to maximize visibility and engagement.
Get actionable tips on setting up your account’s Product Detail Pages (PDPs) using creative and SEO best practices to drive conversions on Prime Day.

Are you prepared to expand your brand’s reach and attract new customers during the biggest shopping event of the year? Prime Day isn’t just about discounts and deals; it’s an opportunity for brands to stand out amidst the digital frenzy. At Tinuiti, we understand the challenges you face in reaching and engaging with a broader audience on Amazon. From the need to boost brand visibility to streamlining operational efficiency, we’ve heard your concerns loud and clear.

With Prime Day 2024 on the horizon and the economy showing no signs of slowing down, now is the time to seize the opportunity. In 2023 alone, shoppers splurged nearly $13 billion during Prime Day—a testament to the event’s monumental impact.

Our panel of seasoned experts is here to guide you through the maze of Prime Day prep. Learn the art of tailoring your messaging and what kind of offers are most likely to re-engage customers and drive unparalleled sales. We’ll dive into strategies that have shown the greatest success for business growth, sharing insights on what works (and what doesn’t) when it comes to navigating Prime Day madness.