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The Amazon Prime Day 2022 Prep Panel

Amazon Prime Day Panel 2022

Are you Prime Day ready?

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Prime Day deals can help drive your bottom line – but if you are not leveraging the biggest sales event of the year to drive top of funnel success, you’re not doing your brand service. In this panel, we will cover how to utilize advertising and operations to achieve maximal Prime Day success from the top of your funnel to the bottom. We partnered with Amazon Seller tools experts eComEngine, e-Commerce Intelligence platform SellerApp, and ecommerce software platform Salsify to cover everything you need to know to have a successful Prime Day.

What You’ll Learn

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How to not only increase your sales, but increase your brand awareness on Prime Day
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How to use new, super-effective Amazon features—like Sponsored Brands Video—to increase click through rate and get your product in front of new customers
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A comprehensive checklist of the steps for success on Prime Day
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The KPIs you should be looking at to determine Prime Day success (hint: it’s not just sales)

Our Speakers

Nancy McLaughlin

Nancy McLaughlin

Senior Director Search & Enterprise, Marketplaces

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David Khoshpasand

David Khoshpasand

Senior Specialist, Marketplaces

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Priyanka Bohra

Priyanka Bohra

Director, Marketing and Business Partnerships

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Colleen Quattlebaum

Colleen Quattlebaum

Director of Marketing

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Justin King

Justin King

Chief Evangelist

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[From The Experts]
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