Digital Ads Benchmark Report Q3 2024

Tinuiti’s Q3 2024 Digital Ads Benchmark Report features nearly 50 charts with analysis on the most important trends impacting the digital marketing industry. The report includes insights across social, search, video, and display by examining results for major platforms like Meta, Google, Amazon, TikTok, and more.

This edition of Tinuiti’s Digital Benchmark Report features high-level growth trends along with insights on emerging topics like:

• Whether an influx of political ad dollars has impacted Meta ad pricing for the typical advertiser on Facebook and Instagram
• The impact of AI on digital advertising, from the contribution of AI-powered campaign types to the effect of AI overviews in search
• Accelerating growth for ads on Amazon Prime Video and how ad pricing compares across the top streaming video platforms