View On Demand
Boost Product Discovery & Brand Awareness with Amazon’s New Sponsored Display Targeting
Breaking Down Latest Features and Top Strategies
Featuring Amazon Advertising
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Some topics we discussed:
- Introducing New Features in Sponsored Display Product Targeting
- Best Practices in Sponsored Display Product Targeting
- Branding, Creative, and Brand Awareness Opportunities
- Tinuiti Client Success Stories
Amazon Sponsored Display Ads include both view and product targeting tactics available to vendors in sellers. Sponsored Display ads can now target and retarget shoppers both on and off Amazon. You can now reach audiences based on interest segments and product detail page views, which gives you a major edge in targeting. Tinuiti data shows how Sponsored Display spend grew from 66% from Q1 to Q2 2020 and sales more than doubled. Learn how to Amazon Sponsored Display Ads from the experts.
Our Speakers
Zak Semitka
Specialist, Marketplace Search
Sonya Hober
Sr. Partner Manager
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