Upcoming Webinar

Tinuiti

YouTube Measurement

Proving Out Performance on the World’s Second Most Visited Site

Featuring:

Forrester
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Thursday, October 27 at 11am PT/ 2pm ET

YouTube is one of the most used platforms and has become even more popular with changing consumption patterns during the past two years. But, while diversifying across your marketing portfolio is critical, getting apples-to-apples measurements across video marketing is key to quantifying your success from advertising efforts.

In this webinar, our experts at Tinuiti and our Streaming agency, Bliss Point Media, with guest global market research company, Forrester, to dive into everything you need to know about YouTube, including measurement and how it fits into your online video (OLV strategy), plus research data on what we’re expecting in 2023.

What You’ll Learn

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Where YouTube fits into the online video ecosystem when marketers are trying to decide where to spend their next dollar
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The challenges with measurement on YouTube and how to overcome them
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Industry-leading research from Forrester that indicates where the market is headed in 2023 and how you can prepare
Brian Binder

Brian Binder

Senior Director, Paid Search

Tinuiti

Lauren Wolfen

Lauren Wolfen

VP of Client Strategy & Analytics

BPM Now Part of Tinuiti

Nikhil Lai

Nikhil Lai

Senior Analyst, Performance Marketing

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