Joe O’Connor is Tinuiti’s Senior Director of Innovation & Growth for the Amazon channel. He spends most of his time at the frontier of where Amazon advertising is heading—currently building out Tinuiti’s Amazon Marketing Cloud (AMC) practice and rethinking product discovery for an AI-first Amazon. With 7.5 years at Amazon Advertising before joining Tinuiti in 2023, Joe helps Tinuiti navigate the fast pace of retail media. He lives in Seattle.
