*This is a guest post by Sailthru
As the world’s largest retailer, Amazon accounts for nearly half of U.S. retail ecommerce sales and more product searches begin there than Google. Part of Amazon’s dominance can…
The holiday shopping season is merchants’ biggest opportunity of the year to reach new audiences, build brand loyalty, and generate peak revenue — and it’ll be here before we know it!
To help merchants prepare…
As we near Labor Day, it’s officially back-to-school shopping season!
Back-to-school shopping is a busy time for retailers:
As an ecommerce giant, Amazon has an incredible wealth of first-party data about shoppers. Amazon DSP (demand-side platform) lets you leverage that data to build audiences and target Amazon shoppers based on…